Leading Indian F&B Frozen Desserts Manufacturer Optimizes Distribution Profitability by 2X
Indian F&B Conglomerate Goes Digital Across Distribution Channels for Total Visibility Leading F&B Conglomerate with efficient cold chain used Entegrated
Well-known F&B Snacks Manufacturer implemented end-to-end DMS, SFA & PoS solutions for 2X rise in Sales Productivity & Greater Market Share in New Region
Home > Case Studies > Popular Indian F&B Snacks Manufacturer Goes Digital Across Distributor Network for Expansion
The company is a leading snacks and Namkeen manufacturer and distributor with an extensive product portfolio encompassing ready-to-eat and instant snacks, chips and spices at convenient package sizing.The company is a popular ready to eat manufacturer with a strong cold chain and distributor with an extensive product portfolio encompassing frozen foods and frozen desserts.
Their strength is retaining local flavour while operating at international standards.
Distribution Channel
The company has appointed (Carry and Forward Agents) CFA who play a vital role in connecting the company with leading regional, state and zonal distributors, super stockists and dealers. CFA helps in passing the goods from company to dealers who in turn pass these goods to retailers from where the end-customer purchases this product.
Dealers inform CFA agents about material requisitions who in turn inform the company about material requisitions. The CFAs provide goods to dealers.
We provided an End-to-End solution to our client successfully countering all their unique business challenges. With industry standardization and business customization, we created an end-to-end ecosystem that is user friendly, low maintenance and cost-effective with a high return on investment. All our software solutions seamlessly integrated with their existing solution ecosystem further enhancing their visibility, outreach and operations.
Indian F&B Conglomerate Goes Digital Across Distribution Channels for Total Visibility Leading F&B Conglomerate with efficient cold chain used Entegrated
Popular Indian F&B Snacks Manufacturer Goes Digital Across Distributor Network for Expansion Well-known F&B Snacks Manufacturer implemented end-to-end DMS, SFA